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Open Trade System for Direct Sales between Manufacturer and Retailer
Abstract
Central issue of the current study is open trading system which is emerging as a new retail challenge for 21st century. The rapid growth of the E-commerce and M-commerce shopping, present consumer culture, increasing rates of consumption of branded daily need products have led to disastrous retail and departmental store consequences. We are directly connecting the every major brand across multiple categories to every retailer in the country. Any retailer, through the website has access to lakhs products across hundreds of categories from thousands of brands. They can buy 24*7, avail every scheme on offer by every band or manufacture, get order delivered directly to shop and communicate directly with the brand team. This process where ensure that reduce the brokerage cost and other burden of communication between the manufacturer and retailers to get high margin on the products.
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