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Comprehensive Assessment of Results Offered by State of Art Search Engines

Dr. S. Sasikala, S. Saranya, P. S. Soundarya

Abstract


In many ways, search engines have become the most important tool for information seeking. Due to their tremendous economic value, search engine companies constantly put major efforts to improve their search results. Employing the link architecture of World Wide Web network, search engines like Google and Bing help people to locate resources efficiently. There has been an issue between Google vs. Bing since Jan’2016 regarding the search results offered for queries that, Bing is stealing the data of Google. This paper reveals, Sting Google vs. Bing experiment, and found that about half of all search results on the first pages of Bing and Google featured identical links. Analysis has been carried out to understand the technical perception of the search engines with utilities and results have been discussed over here.


Keywords


Search Engine, Google, Bing, Spam, Ranking

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References


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http://nuggets.comperiosearch.com/2011/02/internal-rank-metrics-external-search-engines/


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